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FanRally has announced a partnership with Major League Baseball (MLB)\u2019s Houston Astros to offer fans subscription seat reservation privileges through a \u2018Moon Shot\u2019 monthly subscription program.<\/p>\n
The deal begins today (Monday) with a home game against the Seattle Mariners and will run until the end of the regular season in early October.<\/p>\n
FanRally is a ticketless subscription software platform and the partnership aims to deliver membership options designed for younger fans, while also providing value and flexibility.<\/p>\n
P.J Keene, vice-president of ticket sales and service at the Astros, said: \u201cOur partnership with FanRally allows us to deliver a flexible membership option specifically designed for younger fans.<\/p>\n
\u201cThe Moon Shot Plans will provide fans the opportunity to decide when they want to come each month while still providing great value, access, and most importantly, flexibility.\u201d<\/p>\n
FanRally co-founder and chief executive Chris Giles added: \u201cWe are thrilled to partner with the Houston Astros to power their\u00a0ticketless subscriptions. The Astros were very thoughtful in designing this program for today\u2019s fan and I\u2019m thrilled we could bring their vision to life on the FanRally Platform.\u201d<\/p>\n
FanRally already powers ticketless subscriptions for a number of sports teams and universities including MLB\u2019s Milwaukee Brewers and American Hockey League (AHL)\u2019s Ontario Reign, as well as Stanford University, University of South Carolina, University of Pittsburgh and Villanova University.<\/p>\n
In September last year, FanRally announced a partnership<\/a> with the National Hockey League (NHL)\u2019s LA Kings and ticketing platform AXS.<\/p>\n Image: Jose Francisco Morales<\/a> on Unsplash<\/a><\/p>\n<\/div>\n