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Tixserve has entered into the Australasian market through a multi-year partnership with ticketing software provider, Emedia Campaigns.\u00a0 \n<\/p>\n
Emedia Campaigns has partnered with the Ireland-based digital ticket distribution and engagement platform to provide digital ticket fulfilment services for its live music, sports and entertainment clients.\u00a0<\/span><\/p>\n The new Tixserve-powered Emedia \u2018ShowTicks\u2019 app will enable events, venues, teams and artists to utilise a flexible ticketing service. The solution will also provide audience insights and brand opportunities.\u00a0<\/span><\/p>\n The app seamlessly integrates into Emedia Campaigns\u2019 \u2018VenueNET\u2019 and \u2018ShowTicks\u2019 software deployments. The digital ticket distribution and engagement app will be rolled out and used across festivals, venues and concerts from May 2024. Tixserve\u2019s patented technology integration with Emedia Campaigns\u2019 ticketing software suite will help to deliver flexible and interactive digital ticketing, with m-commerce, fan engagement, direct marketing and communications capabilities, and upsell and cross-sell opportunities.\u00a0<\/span><\/p>\n Steve Scherri, managing director of Emedia Campaigns, said: \u201cWe empower our clients to build online communities around their brands by using our ticketing software and services as the trojan horse to gather customer detail. Tixserve adds to this and takes our tailor-made ticketing the extra mile, beyond the gate entry scan, enabling maximum data collection, fraud mitigation, fan engagement, and brand loyalty.<\/p>\n \u201cWith data the key asset, you can\u2019t help being more marketing productive with the \u2018big data\u2019 ShowTicks and Tixserve will be providing clients, exclusively, throughout their customers\u2019 ticketing journey.<\/p>\n \u201cEmedia has always been firmly focused on their clients\u2019 brand taking centre stage and control of their ticketing. This coincides with Tixserve\u2019s ability to maximise value and place a brand directly into fans\u2019 hands. The flexible white-label event ticketing app will create event engagement from the moment a patron enters the buying process to when tickets are delivered to ticket holders, effectively creating a two-way connection with the patron that goes beyond traditional ticketing check in.\u201d<\/p>\n Tixserve managing director Patrick J Kirby added: \u201cTixserve is delighted to announce our entry into a new global territory with a multi-year partnership with Emedia Campaigns to deliver next-generation digital tickets for its clients across live music, sports and entertainment. The combined benefits of both Tixserve\u2019s and Emedia\u2019s unique offerings will bring an array of opportunities and value to clients across the Australasian market. We look forward to rolling out the new fulfilment solution to patrons this May.\u201d<\/p>\n \t\t\t\t\t\t\t<\/p><\/div>\n