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New Zealand Super Rugby team Moana Pasifika has signed up Flicket as its new ticketing partner ahead of its debut season.<\/p>\n
The New Zealand-headquartered ticketing and data solutions provider has signed an exclusive deal with Moana Pasifika, who play at the 30,000 capacity Mount Smart Stadium in Auckland.<\/p>\n
Moana Pasifika, a team made up of players from various Pacific island nations, and Flicket will collaborate to build the franchise\u2019s fan base ahead of their first season in Super Rugby, which involves teams from Australia, Fiji, New Zealand, and the Pacific Islands.<\/p>\n
Moana Pasifika vice-chair Debbie Sorenson said: \u201cWhen looking at our options, we went back to our core values of family, of community and the connections that we want to enhance. Flicket shares our values and genuinely wants to see Moana Pasifika thrive. It helps that they are big rugby fans too.<\/p>\n
\u201cThe Flicket team is here on the ground and one of their leadership team hand-counted the seats at Mt Smart Stadium to make sure there wouldn\u2019t be any ticketing mishaps come game time. That\u2019s the type of quality control we like as we\u2019re heading into our first season.<\/p>\n
\u201cFlicket came into the ticketing market as a disruptive new player who believed fans could get a better consumer experience.\u00a0 As a start-up club, we know exactly how that feels. Our Pasifika communities know and love Mt Smart Stadium and we\u2019re pleased to be making the whole experience of getting to our home games exciting, right from the ticketing process.\u201d<\/p>\n
Flicket already works with the Chiefs, among a number of New Zealand rugby teams. Moana Pasifika and Flicket are collaborating on a project to donate a percentage of every ticket sale towards the Pasifika community through the work of the Moana Pasifika Charitable Trust.<\/p>\n
Flicket co-founder and chief executive officer Ben Calvert says the New Zealand scale-up knows what it\u2019s like to step into an established market and use data to do things smarter for quick growth.<\/p>\n
He said: \u201cFlicket came about three years ago to change the game in the ticketing world. We saw an opportunity and set out to disrupt our market. We see parallels in Moana Pasifika\u2019s story and we\u2019re big believers in what they are doing for rugby in the Pacific.<\/p>\n
\u201cThis partnership is not a transaction for us. We become part of the team, and winning on and off the field is our goal too.\u201d<\/p>\n<\/div>\n