On Location, the official hospitality partner of the NFL American football league, has become a wholly-owned subsidiary of sports and entertainment company Endeavor Group Holdings.
Endeavor announced today (Thursday) that it had struck agreements to become the sole owner of On Location and Endeavor China.
As a result of the transaction, the NFL’s strategic investment platform, 32 Equity, which had previously been an equity holder in Endeavor’s On Location business, has converted that equity into a stake in Endeavor.
Endeavor said the transaction enables the company to streamline management and create operational efficiencies across On Location and fully integrate the firm within its network.
Read the full story on our sister site TheStadiumBusiness.com.
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