Media brand Rolling Stone and ticketing marketplace Vivid Seats have announced a multi-faceted partnership. Vivid Seats will act as Rolling Stone’s official ticketing partner, and will be integrated across all of the iconic media brand’s digital platforms. Through its loyalty program Vivid Seats Rewards, loyalty members will also be invited to exclusive after-parties hosted by …
Rolling Stone acquires majority stake in Las Vegas festival
Iconic media brand Rolling Stone has acquired a majority stake in annual music and arts festival, Life Is Beautiful, which is held in downtown Las Vegas. Rolling Stone and parent company Penske Media Corporation have outlined their ambition to be more active in the live event space. The festival will continue to take place in …