Ticketek personalisation offers boost in sales conversions for clients

TEG-owned ticketing company Ticketek has completed the roll out of a new personalised and dynamic marketing platform.  The platform is available throughout Ticketek’s six country markets and creates a single customer view of the 30 million customers in its database across multiple makerting channels, providing a boost in ticket sales for clients.  According to Ticketek, …

Lily’s data flows beyond Norway

Lily is making life a little easier for venues and promoters in Norway. She’s a piece of SaaS ‘middleware’ which helps smooth data flows between some of the biggest ticketing businesses and popular email marketing services, such as Mailchimp. Developed by Oslo-based tech company HCL Nordic, Lily is now being used by more than 50 …