New Major League Soccer team San Diego MLS has signed up Legends to manage its global partnerships, premium seating and season ticket sales. According to a statement issued by the partners, Legends is working with San Diego MLS ownership and chief executive Tom Penn to formulate long-term partnerships and season ticket memberships for the club …
People on the move: Association of Independent Festivals and more…
We round up the latest movements from the ticketing sector and associated industries… The Association of Independent Festivals (AIF) has announced at its annual general meeting that John Rostron (pictured left) has become its new chief executive. Rostron is co-founder of Cardiff’s Sŵn Festival and the Association of Independent Promoters (AIP). He will begin his tenure …
People on the move: AIF, Legends and more…
We round up the latest movements from the ticketing ecosystem… The Association of Independent Festivals (AIF) has announced that Paul Reed (pictured) will step down as chief executive in November. Reed has spent nine years at the trade body after joining in 2013 and has acted as general manager and CEO. During his time at …
Northwestern University Athletics and Legends partner to manage ticket sales and marketing
Northwestern University Athletics and Legends have partnered to enhance the fan experience at sporting events and maximise revenue through a data-driven sales approach. Legends will also manage the university’s premium seating, ticket sales, marketing and business intelligence across football, men’s and women’s basketball, volleyball and other ticketed events. Dr Derrick Gragg, Northwestern’s Combe Family vice-president …
Bills fans given glimpse of personal seat licence prices
Fans of National Football League (NFL) franchise Buffalo Bills have been given a glimpse of what the team might be charging for personal seat licences at the new $1.4bn (£1.1bn/€1.3bn) stadium. According to an email sent to fans and obtained by The Buffalo News, prices could range between $500 and $16,500 for a personal seat …