Basket of Light festival employs tiered ticket system for 2023 event

Basket of Light festival is utilising a tiered ticketing system for its 2023 event, with attendees paying prices in relation to their income.  The UK festival will take place from June 8-11 in a secret location, which will be sent to ticket-holders closer to the time. However, organisers state on the website that it will …

Music fans oppose dynamic pricing, priced out of gigs according to research

Music fans across Britain have been priced out of attending live music gigs, according to recent research from data and analytics group, YouGov.  Research from YouGov showed that more than half of Britons also strongly opposed dynamic pricing when it comes to purchasing tickets. The survey demonstrated that 71% were against the idea, including 52% …

UK Government set to launch tourism campaign and highlights 2022’s major events 

The UK Government is set to launch a £10m ($13.5m/€11.9m) VisitBritain international marketing campaign in February, targeting visitor markets in Europe and the US. The Government hopes the campaign will entice tourists to Britain’s events and attractions, highlighting Her Majesty The Queen’s Platinum Jubilee and the Birmingham 2022 Commonwealth Games as unmissable events. VisitBritain’s campaign …