Deezer targets livestreaming growth through Driift expansion

UK livestreaming business Driift has acquired tech group Dreamstage in a deal backed by global music streaming giant Deezer. The partners said the deal will bring together Driift’s production capabilities with Dreamstage’s technology and commerce platform. The combined business will continue under the Driift name as an independent entity, run by chief executive Ric Salmon …

Driift reveals over 85,000 tickets were sold for Little Mix livestream

Online music event promoter and producer, Driift, has revealed that more than 85,000 tickets were sold for a recent livestream of a Little Mix concert. The livestream, which was broadcast from The O2 in London on May 14, marked the final date of the Little Mix Confetti Tour. It was watched by ticket-buyers in 143 …