The struggle of selling tickets in 2022

Following the news of festival cancellations in the UK – most recently Leighton Live and Fife’s Breakout Festival – festival and events marketing agency Mustard Media senior strategist Rory Palmer-Rowe has said that the events industry needs to concentrate on its branding, so that people are more likely to buy into why event organisers do …

Outlook Festival helps fans with cost-of-living discount

Outlook Festival is offering a ‘pay-what-you-can’ ticketing scheme ahead of its upcoming event in the UK.  The festival is set to debut in the UK in Cheshire, and will run from June 30 until July 3. The flagship Origins event is in Tisno, Croatia and will run between July 28 and August 6. Organisers have …