All Things Live acquires majority stake in Ostend Beach Festival

Independent live music promoter All Things Live has acquired a majority stake in Ostend Beach Festival in Belgium. The three-day festival hosts more than 100 artists across four different stages and boasts a capacity in excess of 22,500 visitors.  Festival co-founder Jan Mortelmans and Kevin Beirens will maintain a minority stake and continue to lead …

Creative businesses in Belgium to benefit from additional EU financing options

The European Investment Fund (EIF) is providing investment fund ST’ART with access to the InvestEU guarantee facility.  This means that ST’ART will be able to launch new products and offer up to €24m (£21m/$25m) worth of financing to cultural and creative businesses in Wallonia and Brussels, in Belgium, over the next three years. The aim …

Coventry Building Society Arena welcomes record crowd

Coventry Building Society Arena welcomed a record crowd for a sporting event yesterday (Sunday), with 32,128 spectators watching England Women take on Italy.  The match was part of a double-header for the 2023 Arnold Clark Cup, with Belgium facing South Korea in the second fixture. Sunday’s attendance beat the previous record figure of 32,019 for …

Tomorrowland drinks to Coca-Cola partnership

Tommorowland Belgium has announced a partnership with Coca-Cola that will expand the Belgian electronic dance music festival through on-site activations, competitions and live streaming. The multinational beverage supplier will join forces with Tommorowland to promote a pan-European consumer contest where winners will have the opportunity to gain backstage access and immersive in-person brand experiences at …

Belgium’s Pro League chooses Roboticket 

Belgium’s Pro League has partnered with event ticket seller Roboticket, which will be the official ticket provider for the Pro League and 1B Pro League from the 2022-23 season. Over at least three seasons, Polish ticketing provider Roboticket will be the ticket provider for 25 of the 26 Pro League clubs. It has already partnered …

Tomorrowland festival sells out 600,000 tickets 

Belgium’s Tomorrowland festival has sold 600,000 passes for its 2022 festival. The event has been cancelled for the past two years due to the COVID-19 pandemic, with the sell-out demonstrating Europe’s pent-up demand for live music festivals. Belgium’s flagship festival will return in-person for the first time since 2019 with three weekends in July in …

Belgian court wins battle for theatres

Theatres and cultural venues in Belgium have won an initial legal victory to reopen after the Belgian Government imposed COVID-19 restrictions, forcing them to shut. Belgium’s supreme administrative court, The Council of State, suspended the forced closures announced by the Government to curb an increase in Omicron cases. The victory has not outlined what is …