Iconic media brand Rolling Stone has acquired a majority stake in annual music and arts festival, Life Is Beautiful, which is held in downtown Las Vegas. Rolling Stone and parent company Penske Media Corporation have outlined their ambition to be more active in the live event space. The festival will continue to take place in …
ESPN renews Vivid Seats partnership
Sporting entertainment brand ESPN has renewed its partnership with online ticketing marketplace, Vivid Seats. The partnership has already spanned five years after the pair came together in 2017 to integrate ticket-buying capabilities into ESPN’s various platforms, including its website and app. Geoff Lester, Vivid Seats chief commercial officer, said: “Our partnership with ESPN will continue …