Everton opts for Ticketmaster partnership ahead of new season 

Premier League football club Everton has brought in Ticketmaster as its official ticketing innovation partner for the 2023-24 season onwards.  The partnership comes as the club prepares for its move into the new Bramley Moore Dock stadium, which is scheduled for completion during the 2024-25 season. Capacity is set to increase from 39,572 at Goodison …

#TBF23 review: Data-driven digital challenges and opportunities for ticketing

Hundreds of delegates from around 40 countries gathered at Emirates Old Trafford in Manchester this week for TheTicketingBusiness Forum 2023 to discuss a range of timely topics, including the challenges and opportunities of digital transformation. From technological innovations to spectator experience and accessibility to premium packages, the Forum’s open-mic presentations, keynotes, fireside chats and panel …

People on the move: Ticketmaster, Everton and more…

We round up the latest movements from the ticketing sector and associated industries. Ticketmaster is recruiting a director of social, who will be tasked with “shaping the brand narrative for Ticketmaster in the US and ensure impactful fan-facing communication”. The post pays up to $175,000 per year with the successful applicant to be based in …

Aston Villa announces Villa Park as fully NFC ticketing enabled

Premier League football club Aston Villa has announced that Villa Park (pictured) is now fully NFC ticketing enabled for fans to enter the 42,785-capacity stadium.  The club has rolled out NFC technology across the stadium, starting with the North Stand and Trinity Road Stand, then moving on to the Doug Ellis Stand and Holte End …

2022 in review – November

The month of November saw Ticketmaster come under fire for its handling of the Taylor Swift Eras Tour ticket pre-sale. The platform was unable to deal with the amount of traffic despite the company using its Verified Fan scheme. It subsequently cancelled the general onsale and had to resort to using Ticketstoday to sell the …

Everton to trial digital away tickets at Manchester City

English Premier League club Everton will trial digital away tickets, starting with its match against Manchester City on New Year’s Eve. Everton has been working with other Premier League clubs to arrange trials for upcoming away fixtures, according to a report from Liverpool Echo.  The trial against Manchester City will be limited to tickets sold …

Everton reveals season ticket price increase

English Premier League club Everton has revealed its new season ticket prices, with the lowest adult membership costing an extra £2.40 per game compared to current fees. The club announced in October last year that it would be necessary to raise the prices of season tickets, to pay for its new stadium in Bramley-Moore Dock. …

2021 in review – July

July was a momentous month for those in the UK as all restrictions relating to the pandemic were removed, and Europe also enjoyed relative freedom, although the coronavirus still hung like a cloud over some of the live entertainment industry’s biggest events.  More than one in 20 ticket-holders at a Dutch music festival that welcomed …

2021 year in review – November

The Astroworld tragedy overshadowed everything else in a dark month for the industry. Ten concert-goers died, with the victims ranging in age from nine to 27 years old, and 300 were injured in a catastrophic crowd crush that will undoubtedly have implications for all of the event’s stakeholders and spectators – and the industry as …

Curtains drop on West End shows due to Omicron variant

London’s West End is continuing to be affected by the spread of the Omicron variant, after almost half of the capital’s major theatres had to cancel performances because of Covid infections.  Of the 46 full members of the Society of London Theatre (SOLT) that had planned to perform shows at the weekend, 22 were forced …