Allianz Parque attracts record crowd for Campeonato Paulista de Futebol final

São Paulo’s Allianz Parque welcomed its largest crowd for a football game, with the fixture between Sociedade Esportiva Palmeiras and Água Santa attracting 41,444 spectators. The total is the highest for a football match since the stadium opened in November 2014. The Campeonato Paulista de Futebol final surpassed the previous record of 41,361, set by …

Palmeiras launches new Palmeiras Pay membership 

Campeonato Brasileiro Série A football club Palmeiras has introduced Palmeiras Pay, a digital account that will bring together financial services, perks and experiences for fans.  The new Palmeiras Pay is linked to the Avanti fan partner programme and the Palmeiras Store. Membership is free, with no administration fee and the app is available to download …

Palmeiras investigates ticketing issues – TheTicketingBusiness News

Campeonato Brasileiro Serie A football club Palmeiras has hired an external audit to investigate failures in the club’s ticket sales system following complaints from fans, according to a report from Gazeta Esportiva.  It is hoped that the audit and subsequent changes will also help to deter ticket touts from taking advantage of fans wishing to …