Wembley Stadium has announced a partnership with blockchain mobile ticketing solution, Tixngo.
Starting this summer, the 90,000-capacity stadium will deliver digital tickets through a new Wembley-branded wallet, which will be powered by Secutix solution Tixngo.
The London stadium will launch the solution for Ed Sheeran’s five nights at Wembley, with the British artist’s shows beginning on June 24.
Tixngo uses blockchain technology to create a unique, encrypted ticket for smartphones that is verified, which removes the risk of counterfeit tickets. Wembley ticket holders will be able to download, transfer, keep or assign a ticket to a guest by using the wallet.
Paul Smyth, head of event operations at Wembley Stadium, said: “We wanted a cutting edge secure mobile solution which could service all of our different types of events, both sporting and non-sporting ones. Tixngo provides us with exactly this, creating a safe and seamless ticketing experience for all fans.”
Tixngo is utilised by a number of stadiums and events including the Johan Cruyff Arena in Amsterdam, the Stade de France in Paris and was also deployed at scale by UEFA for the postponed Euro 2020 last year.
David Hornby, Tixngo UK managing director, added: “Integrating ticketing with the wider digital ecosystem has become a critical part of achieving a stadium’s digital ambitions. We are excited to work with Paul, his team and Wembley’s other technology partners to deliver a next generation fan experience for all those visiting this most iconic of stadiums.”
Image: Samuel Regan-Asante on Unsplash