Ticketmaster extends Hull KR partnership

Ticketmaster is introducing a number of new features as part of a partnership renewal with English Super League club Hull Kingston Rovers. The exact length of the multi-year extension of the parties’ long-term partnership has not been disclosed. However, Ticketmaster said that the rugby league outfit would remain “part of the Ticketmaster family for years …

Accommodation costs blamed as Fringe sales slump

Rising accommodation costs have been blamed after a total of 2.2 million ticket sales were sold for this year’s Edinburgh Fringe – 26.7% down on the most recent pre-pandemic edition of the festival in 2019. The total number of shows across the Fringe, which finished on Sunday, dropped by about 12% from 3,800 to 3,334. …

NOEA calls on Government and industry to address sector-wide issues

The National Outdoor Events Association (NOEA) has called on the UK Government and the industry to address issues across the sector, caused initially by the pandemic and exacerbated by the cost-of-living crisis.  In a statement, the NOEA said that the “industry was still crawling its way into recovery” and that the increase in inflation combined …

Blackpool’s Winter Gardens to bring online ticketing in-house

Blackpool’s Winter Gardens has appointed marketing agency Mediaworks to help move its online ticketing in-house.  Mediaworks will help transition the venue from Ticketmaster to create a more personal customer journey online.  Anthony Williams, sales and marketing manager at the Winter Gardens Blackpool, told news outlet Prolific North: “To be working with Mediaworks as we enter …

Vodafone celebrates Warriors extension with free tickets

Telecommunications company Vodafone has extended its partnership with Vodafone Warriors, and is offering free tickets to fans in order to celebrate.  Vodafone has re-signed with the New Zealand rugby league club until the end of the 2026 National Rugby League (NRL) season.  To celebrate the extension, Vodafone New Zealand has purchased all the remaining tickets …

Philadelphia Eagles partners with TicketManager

The National Football League (NFL)’s Philadelphia Eagles franchise has linked up with TicketManager in a multi-year deal.  The Eagles turned to the ticket management, event and guest experience company to provide a complementary service to corporate season and premium ticket-holders, corporate partners and suite holders.  TicketManager will utilise the Eagle’s official team reseller Ticketmaster’s tools …

Blackburn Rovers offers GCSE students discounted tickets after results day

The English Championship’s Blackburn Rovers Football Club has celebrated GCSE results day across England, Wales and Northern Ireland by offering qualifying students £5 ($6/€6) tickets for its home fixture against Bristol City.  Many students collected their GCSE results yesterday – a qualification needed to go on to their respective college course, study A-Levels or take …

Scottish Rugby launches Ticketmaster tech at BT Murrayfield

Scottish Rugby has launched Ticketmaster’s 3D Virtual Venue technology at the 67,000-capacity BT Murrayfield (pictured).  The rugby union governing body has introduced the fully integrated purchase experience, which will offer fans a life-like view of seats within the stadium when looking to buy a ticket.  Rugby fans will be able to digitally preview 360-degree views, …

Investigation finds most Viagogo tickets listed by same three people

An investigation from ITV News has found that just three people are responsible for over two thirds of festival and outdoor events tickets listed on resale site, Viagogo. The research found that less than 10% of the listings were from ordinary consumers, with the rest being sold by ‘traders’ or resale businesses. Research was carried …

Revolution Bars Group partners with Fixr

Revolution Bars Group, which runs a number of bars across the UK, has partnered with digital events and ticketing platform, Fixr. Fixr will be the official ticketing partner for Revolution’s Project Event Space. Customers will be able to secure a spot at ticketed events at Revolution and Revolución de Cuba by booking online through the …