Color Star Technology, an entertainment technology company that aids the application of technology and artificial intelligence (AI) in the entertainment industry, is set to sponsor two of XODIAC’s audio-visual experiences in the UK and the Netherlands.
XODIAC is a new K-pop group that consists of nine members, which is set to make their debut in Europe later this month. Tickets are already on sale for the concerts.
Following the pandemic, New York-headquartered Color Star is hoping to not only organise events in the live entertainment market, but also international sporting events.
Color Star has also set its sights on developing its online business by selling concert tickets via its own platform, while also growing its ColorWorld Metaverse offering.
XODIAC will perform in the Netherlands on May 30 before travelling to the UK for a concert on June 1.
The nine-member group is promoted by One Cool Group and Jasco Entertainment’s OCJ Newbies and was introduced in Korea in April alongside its debut song.