Whether your event is a beach festival, a concert, a food show, a trade show, a convention, or an athletic competition, event promotion is one of the factors you must consider to sell out your event. But what kind of promotional tactics will get your company the attention you want? Here are some tips to …
ESPN renews Vivid Seats partnership
Sporting entertainment brand ESPN has renewed its partnership with online ticketing marketplace, Vivid Seats. The partnership has already spanned five years after the pair came together in 2017 to integrate ticket-buying capabilities into ESPN’s various platforms, including its website and app. Geoff Lester, Vivid Seats chief commercial officer, said: “Our partnership with ESPN will continue …