Surrey County Cricket Club has appointed SecuTix as its new ticketing technology partner. The collaboration is part of Surrey’s wider digital transformation of the club. Surrey will utilise a suite of the ticketing technology provider’s solutions, including the S-360 ticketing platform, the TixNGo mobile ticket app and the in-built Business Intelligence system, which will help …
Initial ticket windows open for The Hundred
Cricket fans that bought tickets for last year’s inaugural edition of The Hundred will now be able to get their hands on tickets for the 2022 competition. Ticket buyers from last year are able to purchase tickets after the first priority window opened yesterday (Wednesday), with previous attendees now able to buy tickets from today. …
Red restrictions proving tricky for Women’s Cricket World Cup ticketing
Organisers of the ICC Women’s Cricket World Cup have said they will be taking it “week-by-week” when it comes to ticketing for the event in New Zealand, which is currently operating under red restrictions due to COVID-19. New Zealand employs a traffic light system, with each colour representing a different level of coronavirus restrictions. The …
Over 200,000 tickets sold for T20 World Cup in pre-sale
Over 200,000 tickets were sold across 45 matches in the pre-sale for the ICC Men’s T20 World Cup, which is set to take place in Australia later this year. Tickets also went on sale to the general public today (Monday) with around 800,000 fans expected to attend the tournament. The most popular match in the …
The Hundred continues young fan-focused approach for 2022
The Hundred’s success last summer, which saw over half a million tickets sold for the inaugural edition of the cricket tournament, will see organisers maintain a similar low-cost ticketing strategy for younger fans in 2022. Tickets will be available to those under 16 for just £5 (€6/$6.70), while children under five can watch the action …
UK attendance figures on the rise in 2021 – Report
Data analysis by sports marketing agency Two Circles has found that sports attendances in the UK between September and November last year reached 20.2 million – two million more than the equivalent period in 2019. A total of 35.2 million people attended sports events in the UK in 2021. The figure was reached despite the …
South Africa vs India Test series to be played without fans
The Boxing Day Test match between South Africa and India and the subsequent three-Test series is to be played without fans, according to reports. Organisers of the first Test at Centurion Park have not sold any tickets according to Rapport, meaning no spectators will be present except for a few suite holders and delegates. This …
Doubled-jabbed fans to enjoy Lanka Premier League cricket
Sri Lanka’s cricket fans will be able to return to stadiums for the second edition of the country’s Lanka Premier League, with Sri Lanka Cricket (SLC) allowing a 50% capacity. The tournament started yesterday (Sunday) with Galle Gladiators taking on Jaffna Kings at the R.Premadasa International Cricket Stadium in Colombo. Five teams are participating in …
Glamorgan Cricket partners with Seat Unique
Premium ticketing marketplace Seat Unique has partnered with Glamorgan Cricket, and will drive the club’s online hospitality and premium ticket sales. The partnership will begin with the 2021-22 season and run for four years. Seat Unique will be responsible for hospitality and premium ticket sales for both domestic and international cricket, as well as concerts …
Spectators return but event marred with ticketing issues
Eden Gardens in Kolkata has welcomed back a 70% spectator audience for a T20 cricket match between India and New Zealand, though some fans were left unhappy due to tickets being sold primarily online. The sale of tickets online provided a breeding ground for ticket scalpers trying to sell tickets outside the venue ahead of …