Yorkshire Cricket sees sales uplift following Seat Unique partnership

Seat Unique has helped Yorkshire County Cricket Club to grow its revenue through an uplift in hospitality sales for first-time buyers.  The premium ticketing company has said that after six months of working together, there has been a ‘significant uplift’ for Yorkshire Cricket. In April, Seat Unique announced that it had teamed up with the …

Rugby League World Cup 2021 expects record breaking crowd for women’s opener

The Rugby League World Cup 2021 has revealed that a record breaking crowd will enjoy a women’s double header at Headingley, with over 5,000 tickets sold for the event.  This year’s tournament will encompass the men’s, women’s and wheelchair competitions simultaneously for the first time. It is part of an effort to grow the sport, …

Case Study: Yorkshire Cricket boasts 80% first-time buyer increase thanks to Seat Unique

Premium ticketing marketplace Seat Unique first partnered with Yorkshire County Cricket Club in April this year, powering the club’s online premium ticket and hospitality sales.  By linking up with Seat Unique, Yorkshire Cricket fans are able to purchase VIP experiences and book premium tickets and hospitality packages for events taking place at the 21,000-capacity Headingley …