People on the move: Indigo, Denver Broncos and more…


We round up the latest movements from the ticketing sector and associated industries…

Indigo has announced that Kerry Radden and Flo Carr have become associate directors, and will work alongside chief executive and founder Katy Raines to expand its audience research and consultancy offerings. 

Radden has joined Indigo after spending six years at the Royal Shakespeare Company as head of audiences and marketing. Carr is currently serving as Indigo’s head of consultancy and client services, having joined in 2020. 

She has previously held roles in communications, marketing, CRM and theatre management at a number of organisations including English National Opera, Arcola Theatre and Cambridge City Council. 

Raines said: “I’m delighted to welcome Kerry to our team of cultural audience specialists. Her experience is a perfect fit for our current and expanding client base and within the Indigo team.

“As an organisation, we’re committed to providing insight and guidance to support organisations in an ever-changing cultural landscape. Since 2020 therefore, we have continued to expand our team of consultants and supporting specialist staff so we can respond to the needs of the sector. With Kerry and Flo as our new associate directors, I’m pleased that we’ll be in a position to do this in 2023 and beyond.”

Tom Bird has been named chief executive of Sheffield Theatres and will join the company in early 2023. 

Bird will make the switch from York Theatre Royal, where he has been CEO since 2017. He will work alongside artistic director Robert Hastie, the senior team and interim CEO Bookey Oshin, who will remain as deputy CEO. 

Bird said: “I am totally thrilled to be joining Sheffield Theatres as chief executive. For many years, I’ve admired these daring and beautiful theatres, and the wonderful city they’re at the heart of. I can’t wait to work with Rob, Bookey and the whole of Sheffield’s exceptional team.”

Elsewhere, entertainment, venue management and event strategy company ASM Global has announced three new hires aimed at expanding its portfolio of arenas, stadiums, theatres, convention centres and entertainment venues. 

Bryce Townsend (pictured left) has come in as senior vice-president of commercial partnerships; Kevin Dent (pictured middle) has been made vice-president of sponsorship sales and business development; and Emily Wilson (pictured right) has joined as director of marketing solutions. 

ASM Global chief commercial officer Jason Oberlander said: “We have even more scale, consumer touchpoints and the ability to integrate brands into music, sports, business, tech and more – that will drive unmatched value for the brands, content providers, venue partners and guests.”

CTS Eventim has announced that Holger Hohrein will join the ticketing and live entertainment company as its chief financial officer, from January. 

Hohrein will take over from Andreas Grandinger, who will step down from CTS Eventim’s executive board when his contract ends on December 31. 

CEO Klaus-Peter Schulenberg said: “The executive board and supervisory board would like to thank Andreas Grandinger for the excellent work he has done for CTS Eventim. 

“He played a crucial role in helping CTS EVENTIM to overcome the challenging pandemic years and emerge from the crisis with renewed strength. We wish him the very best in all his future endeavours.

“At the same time, I am delighted that Holger Hohrein, with his strong management record, has agreed to join us as our new CFO.”

National Football League (NFL) franchise, the Denver Broncos, has named Jesse Nading as senior vice-president of strategy and business intelligence. 

Nading will be responsible for building and leading a solutions-orientated and data-driven team focused on strategies and performances. He will have a particular focus on supporting fan development and revenue growth opportunities. 

He will report directly to president Damani Leech, and will serve on the Broncos’ senior leadership team, overseeing the club’s data and analytics, ticketing and strategy departments. 

Do you have news of an appointment that we should know about? Get in touch by emailing news.editor@theticketingbusiness.com and we’ll include it in our next round-up.  



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