Live entertainment and payments platform PickleJar has launched its ticketing service to include expanded fan experiences inside its app, and on its private live streaming FAST channel, PickleJar+.
The platform offers a way for venues, event organisers, promoters and individual artists selling tickets to their live content offerings to be more streamlined.
Event organisers will also be able to create ticketed events with bundled offerings including merchandise, food and beverage, parking and gratuity. For events with live streaming on the PickleJar+ Channel, a digital ticket with similar offers can also be created and sold.
The new service also includes visibility into buyer insights, ticket sales performances and fan demographics across the PickleJar platform, when using PickleJar as a primary ticketing source.
Jeff James, PickleJar chief executive, said: “Ticketing has become a commodity in recent years. The premium service fees charged by many of the top service providers not only negatively impacts the artist’s fans, it’s had a profound effect on venues and live streaming.
“In addition to providing a more streamlined and comprehensive ticketing platform, PickleJar Live also provides a unified technology infrastructure for artists, venues and promoters to showcase true fan experiences and learn more about the fans they are catering to.”
Fans are able to manage their ticket purchases through the PickleJar Live app, with organisers able to send fans in-app notifications, marketing emails and special offers.
PickleJar recently expanded the use of these new features to venues in Austin, Texas, Nashville, Tennessee, and South Florida. PickleJar Live offers a flat rate fee to event organisers, allowing to create more profitable events by reducing the overall cost to the ticket buyer. Fans are also able earn loyalty rewards with each transaction.
Venues using PickleJar’s ticketing platform will have real-time management over their events, including the event description, ticket quantity, ticket prices and more.