Music fans oppose dynamic pricing, priced out of gigs according to research

Music fans across Britain have been priced out of attending live music gigs, according to recent research from data and analytics group, YouGov.  Research from YouGov showed that more than half of Britons also strongly opposed dynamic pricing when it comes to purchasing tickets. The survey demonstrated that 71% were against the idea, including 52% …

New Insights Alliance research project aims to understand attitudes around the climate crisis

The Insights Alliance has recently launched its sector-wide audience research project, Act Green, which has been designed to help build an idea of attitudes towards the climate crisis. The research project will gain an understanding of cultural audiences’ attitudes and their perception of the role of cultural organisations and their audiences in tackling issues surrounding …