Durham Cricket has announced premium ticketing marketplace Seat Unique as its new stadium naming-rights partner on a three-year deal. This means that the Riverside ground in Chester le Street will now be known as the Seat Unique Riverside with immediate effect. Durham has worked with Seat Unique since 2021 when it was revealed that the …
Lancashire Cricket partners with Seat Unique
Lancashire Cricket has today (Wednesday) announced a three-year partnership with premium ticketing marketplace, Seat Unique. Seat Unique will become an official partner and an official hospitality agent of Lancashire Cricket and Emirates Old Trafford. The company will power hospitality and premium match ticket sales for Lancashire Cricket and Emirates Old Trafford, through its online sales …
International Women’s Day Q&A: Seat Unique’s Phillipa Hicks
Since its inception in 2018, premium ticketing marketplace Seat Unique has gone from strength to strength, and has amassed an impressive clientele in just four years. Just today (Tuesday), Seat Unique and Gloucestershire County Cricket Club announced that its home ground, Bristol County Ground, will become Seat Unique Stadium. The company was founded by Robin …
Bristol County Ground renamed Seat Unique Stadium
Bristol County Ground, home of Gloucestershire County Cricket Club, has been renamed Seat Unique Stadium following a historic naming-rights deal with the premium ticketing marketplace. The cricket ground will be renamed Seat Unique Stadium with immediate effect as part of a four-year deal. Seat Unique first partnered with Gloucestershire CCC in early 2021 when the …
York Racecourse partners with Seat Unique
Premium ticketing marketplace Seat Unique has enabled York Racecourse to sell hospitality packages and private boxes online for the first time. The new hospitality sales collaboration means that racegoers can now purchase their experiences online, as Seat Unique has assisted with York’s digital transformation. Seat Unique’s partnership with the racecourse will span four years, with …
Welsh rugby’s Supporter Exchange goes live
The Welsh Rugby Union (WRU) Supporter Exchange, powered by Seat Unique, has gone live for buyers ahead of the opening weekend of the 2022 Six Nations Championship. The exchange is the official resale platform of the WRU and fans will be able to purchase tickets for Welsh Six Nations home games. The platform can be …
People on the move: Seat Unique, TEG and more…
We round up the latest movements from the ticketing sector and associated industries… Seat Unique has announced a new chair, former Sky Bet chief executive Richard Flint (pictured left). Flint has been part of Seat Unique’s board since November 2021 and will make the step up to chair with immediate effect. He said: “I have long …
2021 in review – February
February saw light at the end of the tunnel for sports and live entertainment fans in England as the UK Government published a roadmap out of a coronavirus-enforced lockdown. It was announced that up to 10,000 fans could return to outdoor events from May 17, with all restrictions to be eventually removed in the summer. …
Welsh rugby launches ticket exchange platform with Seat Unique
The Welsh Rugby Union (WRU) and Seat Unique are to launch a new Supporter Exchange platform that seeks to enable safe, secure and guaranteed ticket exchanges between WRU supporters and clubs. The platform, which will go live in time for Wales’s 2022 Six Nations Championship home games, gives ticket holders who are unable to attend …
Glamorgan Cricket partners with Seat Unique
Premium ticketing marketplace Seat Unique has partnered with Glamorgan Cricket, and will drive the club’s online hospitality and premium ticket sales. The partnership will begin with the 2021-22 season and run for four years. Seat Unique will be responsible for hospitality and premium ticket sales for both domestic and international cricket, as well as concerts …