Saracens in Seat Unique sales partnership


Seat Unique has been named the official hospitality and premium ticket platform for Premiership rugby club, Saracens.

Beginning with the 2023 season, fans can now purchase premium experiences for all home games at StoneX Stadium around the clock, thanks to Seat Unique. Saracens supporters can purchase access to The Tulip Club or The Park, which is located in the new West Stand of the 10,500-capacity stadium. 

“On behalf of Saracens, I’m very happy to share our excitement on our entering into a commercial relationship with Seat Unique,” said Mike Godfrey, head of sales and business development at Saracens.

“Their reputation for innovation and putting the fan experience first is well-known and aligns perfectly with our own ethos and values. We pride ourselves on providing industry-leading hospitality experiences and customer service and know that working with Seat Unique will enable us to take both of these elements to new heights.”

Robin Sherry, chief executive and founder of Seat Unique, added: “We are thrilled to be partnering with Saracens, a club that represents the pinnacle of excellence in rugby union. As the Official Hospitality and Premium Ticket Platform, we are proud to offer fans unparalleled access to unforgettable matchday experiences.

“Our mission is to help more fans enjoy the excitement of top-tier rugby in the most comfortable and immersive way possible. We can’t wait to work alongside Saracens to deliver an exceptional hospitality service that truly reflects the club’s commitment to excellence both on and off the pitch.”

Seat Unique also recently extended its partnership with the Welsh Rugby Union. 



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