In today’s competitive marketing landscape, brands are constantly seeking innovative strategies to enhance event attendance, increase awareness, and maximize viewership. One effective approach gaining traction is partnering with athletes on social media to draw eyes. These partnerships offer a unique opportunity to tap into the influence, reach, and engagement of athletes, creating a powerful synergy …
Major events bring sell-outs and tourism highs for Adelaide
Adelaide (pictured) is set to celebrate a busy April with tickets to major events selling out and hotel bookings hitting new highs. The Australian city is set to welcome capacity crowds for the opening match of the inaugural Australian Football League (AFL) Gather Round, with the number of sold-out matches reaching four out of nine. …
LIV Golf adds new venues, Adelaide event sees record ticket sales
LIV Golf has added three new global venues that will host tournaments as part of its 2023 schedule. Mayakoba’s El Camaleón Golf Course in Mexico, Sentosa Golf Club in Singapore and Real Club Valderrama in Spain will all join the previously announced The Grange Golf Club in Adelaide as hosts. Following the announcement of the …
LIV Golf signs up ISBI 360
LIV Golf, the Saudi-backed tour that has disrupted the sport, has appointed ISBI 360 to sell event tickets for the final US stop of the 2022 series. Inspiration Sports Business Institute (ISBI) 360’s Virtual Sales Network, the on-demand sales talent provider and ticket sales trainer for the sports and entertainment industry, will cover the Miami …
Sluggish ticket sales for inaugural LIV Golf event
The Saudi-Arabian funded LIV Golf’s first Invitational teed off yesterday in Centurion Club, near London, but its ticket sales have been somewhat slow, according to reports. According to a report from the BBC, ticket sales have been slow and that players such as Lee Westwood had been advertising promotional codes for free tickets across social …
Controversial LIV Golf launches ticketing packages ahead of inaugural events
Tickets for the controversial new LIV Golf Invitational Series are now available, with premium packages for the full schedule costing £9,000. The Saudi Arabia-backed tour, which is led by former World No.1 Greg Norman, begins at Centurion Golf Club in London in June, with a further seven dates coming in North America and Asia. LIV …
Liv Golf partners with QuintEvents to power ticketing and hospitality offerings
Liv Golf has partnered with QuintEvents, a ticket, hospitality and travel experiences company to power the new golf series’ ticketing and hospitality efforts. The collaboration will begin with the inaugural eight-event Liv Golf Invitational Series, and will allow fans to explore a range of ticket packages from grounds passes to premium VIP access. Packages can …