College football in the US has witnessed its second-highest ever attendance increase in 2022. According to a report from CBS Sport, Football Bowl Subdivision (FBS) attendance also increased for the first time in eight years. Data from the National Collegiate Athletic Association (NCAA) shows that FBS attendance increased by roughly 5% last season, with 41,840 …
Tech Stack: Mobile ordering, AI analytics, concessions tech and more…
Our weekly tech round-up from the world of ticketing and associated industries… MyVenue’s mobile ordering at Ravinia Festival The fully integrated MyVenue point-of-sale mobile ordering and restaurant solution has gone live at Ravinia Festival near Chicago, US. The 36-acre venue in Chicago attracts 600,000 guests to more than 100 events annually. The installation included over …
NCAA’s Gamecocks extend ticketing partnership with Ticketmaster
The University of South Carolina’s sports programme has extended its long-standing partnership with Ticketmaster. The group will continue to provide ticketing for all Gamecock Athletics games, concerts and events inside the newly renovated 78,000-capacity Williams-Brice Stadium, Colonial Life Arena and Gamecock Club events, as well as facilitate ticketing services for university students to all athletic …
Researchers reveal sports ticket pricing framework
Researchers from multiple universities across the US have created a pricing tool to help maximise ticket revenue for sports franchises. Findings from the research, which included looking into the opponent, seat location, date of the game and previous performances, were referenced in the study ‘Data-Driven Sports Ticket Pricing for Multiple Sales Channels with Heterogeneous Customers’ …
NFL ‘ups stake’ in On Location
The National Football League (NFL) has moved to strengthen its stake in On Location (OLE), its official hospitality partner, according to The Athletic website. Citing sources, The Athletic said that owners last month voted to increase the NFL’s stake in OLE from 13.5% to nearly 45%. In January 2020, sports and entertainment agency Endeavor acquired …
Logitix extends Valero Alamo Bowl partnership
Live event ticketing company Logitix has recently renewed multiple long-term partnerships and reshuffled its management team. A three-year extension has been agreed for Logitix’s partnership with Valero Alamo Bowl, a National Football League (NFL) event due to take place in San Antonio in December. Logitix will work alongside organisers to provide technology and analytics throughout …