Telecommunications company Orange, along with its technology partner Ericsson, is set to offer Mad Cool Festival attendees an immersive experience. Orange will use Mad Cool Festival, which takes place in Madrid from July 6 – 8, to showcase new technology and offer guests an immersive experience through virtual reality glasses and panoramic images of the …
New Axess and Ticketmaster partnership for Bristol Rovers
The upcoming football season will see Bristol Rovers begin a new partnership with Axess and Ticketmaster, which will deliver the English League One club’s ticketing and access control at The Memorial Stadium. The new partnership will see the introduction of Axess software and scanning hardware for access control at the stadium. Axess has worked with …
Leap Event Technology becomes new identity for Patron
Patron Technology has rebranded as Leap Event Technology, stating the move of unifying its various offerings under a centralised brand will make the scope of its services “more apparent” to the marketplace. Having launched in 2017, the company offers thousands of worldwide clients an all-in-one live event solution built through developing, acquiring, and integrating a …
NFL’s Frankfut game sells out in 15 minutes
Tickets for the National Football League’s (NFL) regular season game in the German city of Frankfurt sold out in just 15 minutes. The Miami Dolphins will face off against the Kansas City Chiefs at Deutsche Bank Park on November 5. Game tickets went on sale on Tuesday morning and sold out within 15 minutes according …
Dice adds Groups feature to ticketing platform
Ticketing and live event discovery platform Dice has announced the launch of a new fan feature in the form of ‘Groups’. Developed by Dice’s product team, Groups will help fans to connect with their friends and coordinate going out to events. Fans using Dice will have the option to create a Group from their profile …
Over four million attempt to purchase tickets for Taylor Swift Australia shows
A record-breaking four million people across Sydney and Melbourne attempted to secure tickets to see Taylor Swift during the Frontier Touring member pre-sale. A spokesperson from Ticketek Australia said that prior to the onsale this morning, over 800,000 fans were in the lounge waiting to secure tickets for the singer’s Eras Tour, which is another …
Tech Stack: K-pop, attractions and more…
Our weekly tech round-up from the world of ticketing and associated industries… Protecting K-pop K-pop agency SM Entertainment has launched a new reporting website called ‘KWANGYA 119’ to help protect the rights and interests of SM artists. The platform will function as a messaging board where fans can report issues surrounding defamation, fake news, copyright …
People on the move: Logitix, Tixserve and more…
We round up the latest movements from the ticketing sector and associated industries… Jon Bailey has joined Ludus, a US-based ticketing platform utilised by more than 2,000 performing arts organisations including schools, colleges, community theatres and performing arts centres to manage their ticketing, marketing, fundraising and streaming. Bailey has more than 20 years of experience …
Three Ways to Boost Event Attendance, Awareness, and Viewership with Athlete Partnerships
In today’s competitive marketing landscape, brands are constantly seeking innovative strategies to enhance event attendance, increase awareness, and maximize viewership. One effective approach gaining traction is partnering with athletes on social media to draw eyes. These partnerships offer a unique opportunity to tap into the influence, reach, and engagement of athletes, creating a powerful synergy …
Surreal report reveals entertainment offerings important to Brits
Surreal, a Melbourne-headquartered provider of live entertainment management software, has revealed that an entertainment offering positively affects where Brits choose to go out. According to its latest report ‘Understanding Consumer Sentiment Towards Live Entertainment’, 61% said entertainment offerings are key to choosing a destination. Some 98% of the respondents also said that they would pay …